PMD CAMPAIGNS

FLEXMAS TIME IS HERE
HAPPY HOLIDAYS
FULL PMD PRODUCT LINE
Starting in December

The holiday season is here, and it’s time to embrace the spirit of FLEXMAS! While celebrations and treats are abundant, staying focused on your health and fitness goals doesn’t have to take a backseat. It’s the perfect opportunity to combine the joy of the season with the determination to finish the year strong.

PMD is your secret weapon for the season. As we close out the year, stay active, stay focused, and finish 2024 stronger than ever. This season isn’t just about celebrating; it’s about setting the tone for an even brighter, healthier future. MERRY FLEXMAS!

Featured Product(s):
FULL PMD PRODUCT LINE: Flexmas Time is Here!

Hashtag(s): @pmdsports
#flexmas
#flexfactors
#flexseries
#pmdflex
#pmdstrong
#iflexwithpmd

Content Deliverables: Choose one from the list below

• Campaign Messaging (IG Reels) - What is your go-to supplement(s) or stack for the FLEXMAS Season and what do you look for in a product to help you with your end of the year fitness goals? Share your Holiday Fitness Routine and explain how each product plays a critical part in keeping you on track through the season.
• Taste Review/How-To (IG Reels) - What are your go-to flavors for the Holidays (describe the flavor/taste). Emphasize how easy the product is to use and how it supports your goals towards the end of the year: highlight muscle gains, increased stamina, quicker recovery, and overall performance improvements - encourage your audience to try it for themselves.

• Product Endorsement (IG Reels or 3 Image Set) - What do you like most about the product(s) and how are you using it? Show the importance of having the right supplements for effective performance when you hit the gym, cardio, or exercise class. Describe how you feel before and after using the supplement(s) during your workouts. Encourage followers to join and share their own results and tag @pmdsports or use the branded hashtags.

Content Features: Capture your Seasonal Fitness Routine

• Workouts, Exercises, Sports or Fitness Activities
• Product Reviews & Recommendations
• Personal Progress Updates or Seasonal Routines

Creative Considerations:
Reels videos can be short and sweet, so around 20-45s in length - loose and stress-free, so shoot in an environment or setting that you'll feel comfortable in.

Timeline/Publish Date:
Starting in December

HAPPY HOLIDAYS
12 DAYS OF FLEXMAS
FULL PMD PRODUCT LINE
Launching Mid-December

2025 MARKETING CALENDAR
FULL PMD PRODUCT LINE
Launching in January